In conversations, people often use the phrase first priority during meetings and discussions. It may sound redundant, but language evolves. The way we interpret grammar, usage, and tone shifts with time. Some argue it’s not correct since anything labeled as a priority is already important – so adding “first” might seem unnecessary. However, in boardrooms, during reviewing of mission statements, or when editing documents, I’ve come to know that clarity matters more than rigid rules. What’s right or wrong becomes less important than what communicates effectively in the moment. If saying “first priority” makes your point stronger, it’s okay to say it. Words have cultural weight and bring unique implications in different settings.
This article aims to unpack that idea by analyzing the rules that govern word choice and exploring the alternatives people use to express urgency. Some may prefer “top priority” or simply “priority” to avoid criticism. Still, context matters. What works in formal writing may not fit a team chat. I’ve observed examples where saying first priority had an impactful effect, signaling both importance and sequence. While some sticklers for grammar may disagree, I believe there’s room in modern usage for such expressions, especially when the intent is clear and the statements are effective.
What Does “Priority” Actually Mean?
Before judging the phrase, let’s start with the basics – what is a priority?
Definition and Etymology
The word “priority” comes from the Latin word prioritas, which means “the state of being earlier or first.” Originally, it referred to one thing that came before others in importance or time.
“Priority implies singularity. You can’t have multiple ‘firsts.’” –
Over time, however, the way we use the word priority has changed. Especially in modern settings, it’s not uncommon to hear someone say:
- “We have five top priorities this quarter.”
- “My first priority is client satisfaction.”
Technically, this usage contradicts the word’s original singular meaning, but that doesn’t necessarily make it wrong in today’s linguistic context.
Is “First Priority” Grammatically Redundant?
Let’s be honest – on a strictly grammatical level, yes, “first priority” is redundant. A priority is already something that comes first, so adding “first” is like saying “first first.”
But English isn’t just about logic – it’s about communication.
Functional Redundancy in English
English is filled with what linguists call functional redundancies – phrases that repeat meaning but help clarify tone or emphasis.
Consider the following:
| Redundant Phrase | Explanation | Still Commonly Used? |
| Free gift | All gifts are free | ✅ Yes |
| Final conclusion | All conclusions are final | ✅ Yes |
| Advance warning | Warnings are given in advance | ✅ Yes |
| ATM machine | The “M” already means machine | ✅ Yes (in speech) |
So while “first priority” is technically redundant, it can still serve a purpose – emphasizing importance.
When Is It Okay to Say “First Priority”?
Now that we’ve acknowledged the redundancy, let’s talk about when it’s actually okay – and even useful – to use the phrase.
Emphasis in High-Stakes Communication
In emergency, legal, or military contexts, the phrase “first priority” can clarify urgency among multiple concerns.
“Saving lives is our first priority.” – FEMA Crisis Manual
Here, “first priority” clearly indicates the absolute most important issue – even among other priorities.
When Speech > Logic
People don’t speak in textbooks. In real-life conversations, emphasizing a priority as “first” helps the listener grasp urgency or focus.
- “My kids are my first priority.” (emotional emphasis)
- “Safety is our first priority.” (customer assurance)
In these cases, “first” isn’t about logic. It’s about tone, commitment, and clarity.
The Role of Register and Context
The acceptability of “first priority” depends on where you’re using it.
| Context | Is “First Priority” Appropriate? | Why or Why Not |
| Academic writing | ❌ Best avoided | Redundancy can weaken formal tone |
| Corporate emails | ✅ Yes | Emphasis adds clarity |
| Legal documents | ❌ Avoid | Precision required |
| Marketing copy | ✅ Often used | Emotive language boosts engagement |
| Internal strategy docs | ✅ Yes | Helps rank multiple concerns |
Know your audience. In formal or academic writing, you’ll want to stick with terms like “top priority” or “primary focus.” But in marketing, business, or casual speech, “first priority” is often accepted – even expected.
Alternative Phrases That Work Better
If you’re aiming for clarity without redundancy, here are several alternatives to “first priority” that maintain emphasis without repetition.
Better Alternatives to “First Priority”
| Phrase | Use Case | Tone |
| Top priority | General and professional | Neutral |
| Primary concern | Health, safety, or risk-related contexts | Formal |
| Chief objective | Project planning or mission statements | Executive |
| Main focus | Everyday and business use | Conversational |
| Principal task | Academic or strategic documents | Technical |
| Foremost goal | Inspirational or leadership communication | Elevated |
Use these alternatives when you want to sound smart, clear, and professional – without relying on possibly redundant phrasing.
Common Misunderstandings: Redundancy vs. Clarity
It’s easy to fall into the trap of thinking that redundancy = bad grammar. But in language, especially English, redundancy often serves clarity, emotion, or rhythm.
“Repetition can be poetic. It helps reinforce an idea in the listener’s mind.”
– Deborah Tannen, Linguist, Georgetown University
Think of phrases like:
- “It is what it is.”
- “I saw it with my own eyes.”
- “Let’s meet face to face.”
Are they redundant? Yes. Are they effective? Also yes.
So rather than obsessing over the redundancy of “first priority,” ask:
- Does it help my message?
- Is it necessary for emphasis?
- Will the reader misunderstand without it?
If the answer is yes to any of these, then you’re probably safe using it.
“First Priority” in Real-Life Communication
Let’s look at real-world examples where “first priority” not only appears but is strategically used for clarity and emphasis.
Case Study 1: Emergency Services
During natural disasters, FEMA and Red Cross often state:
“Saving lives is our first priority. All other actions will support that goal.”
In this case, the phrase clearly ranks importance, especially when multiple priorities exist – evacuations, communication, logistics, etc.
Case Study 2: Corporate Strategy
Apple, in their 2023 Environmental Progress Report, stated:
“Our first priority remains to reduce carbon emissions across our supply chain.”
Using “first priority” distinguishes it from secondary goals like water usage or packaging waste. It frames the company’s mission.
Case Study 3: Journalism
In interviews with heads of state or CEOs, journalists frequently ask:
“What’s your first priority for the coming year?”
It’s not just about priority – it’s about what will come first, what will drive policy or growth. The phrase works as an icebreaker and a signifier.
Cultural Perceptions and Language Evolution
Different English-speaking cultures have different tolerances for redundancy.
American English vs. British English
- American English: More casual, more tolerant of redundancy in speech.
- British English: Leans toward conciseness and linguistic precision.
Global English Trends
In countries where English is a second language, phrases like “first priority” are often taught or absorbed from American corporate and media language.
So, even if grammarians object, usage drives acceptance.
“If people understand it and use it, it becomes language.” – Steven Pinker, Cognitive Scientist
Grammar Verdict: Acceptable, Problematic, or Preferred?
Let’s weigh the evidence.
| Criteria | Verdict |
| Strict grammar | ❌ Redundant and unnecessary |
| Everyday usage | ✅ Widely accepted |
| Professional communication | ✅ With discretion |
| Academic/formal writing | ❌ Use alternatives |
| Emotional or emphatic use | ✅ Effective for clarity |
Final Verdict: It Depends.
- Is it technically redundant? Yes.
- Is it understandable and effective? Also yes.
- Should you use it in formal essays? Probably not.
- Can you use it in business or speech? Absolutely.
Final Takeaways: Clear Language = Clear Thinking
When it comes to phrases like “first priority,” grammar is only half the story. The real goal of communication is to be understood, and sometimes, redundancy helps us get there.
So the next time you catch yourself saying or writing “first priority,” don’t panic. Just ask:
- Who’s my audience?
- What tone do I need?
- Does this phrase help or hinder my message?
If it helps, use it.
“Language is a tool – not a prison.” – Lynne Truss, Author of “Eats, Shoots & Leaves”
Bonus Table: Acceptable vs. Problematic Redundancies in English
| Phrase | Redundant? | Common Usage | Alternative |
| First priority | ✅ Yes | ✅ Yes | Top priority |
| Free gift | ✅ Yes | ✅ Yes | Gift |
| End result | ✅ Yes | ✅ Yes | Outcome |
| True fact | ✅ Yes | ❌ Rare | Fact |
| Final conclusion | ✅ Yes | ✅ Sometimes | Conclusion |
| Past history | ✅ Yes | ❌ Avoid | History |
Final Thoughts
The phrase “first priority” might not win awards for grammatical purity, but it has a rightful place in real-world communication. It adds emphasis, signals urgency, and resonates with readers and listeners when used thoughtfully. Grammar purists may balk at the redundancy, but in business, media, and everyday language, clarity and impact often matter more than technical precision.
So the next time you’re tempted to write or say “first priority,” don’t hesitate – as long as you’re using it intentionally and with your audience in mind, it’s perfectly acceptable.
FAQs
Is “first priority” grammatically correct?
Technically, it’s redundant since “priority” already implies being first. However, it’s commonly used for emphasis and is widely accepted in spoken and professional contexts.
What’s a better alternative to “first priority”?
Try using “top priority,” “primary focus,” “main concern,” or “chief objective.” These phrases provide clarity without sounding repetitive or informal.
Can I use “first priority” in formal writing?
It’s better to avoid it in academic or legal writing. Opt for more concise, non-redundant terms like “primary concern” or “most important objective.”
Why do people still use “first priority” if it’s redundant?
Because it emphasizes importance and feels more emphatic in speech. Functional redundancy is a common trait in natural language that helps people understand intent more clearly.
Is “first priority” accepted in business communication?
Yes, especially in corporate, leadership, or customer service contexts, where emphasizing commitment or urgency is essential. Just use it purposefully, not as filler.
